The article describes modern social networks that are the most popular in the Russian
segment of the Internet. The author separately notes their key features from the
psychological point of view, which, in turn, determine the informational and psychological
impact on users. It is pointed out that the intent and architectonics of a social network are
the main factors determining the specifics of the impact.
Keywords: social networks, users of social networks, informational and psychological
impact, Internet, virtual space, mediated communication, metauniverses.
References
1. Babaeva Yu. D., Voyskunskiy A. E., Smyslova O. V. Internet: vozdeystvie na lichnost’ / Gumanitarnye issledovaniya v Internete. M.: Fakul’tet psikhologii MGU im. M. V. Lomonosova, 2000. S. 11–39.
2. «Gazeta i telefon v odnom flakone»: kak sotsseti vliyayut na povedenie lyudey // Teorii i praktiki. URL: https://theoryandpractice.ru/posts/17451-gazeta-i-telefon-v-odnom-flakone-kak-sotsseti-vliyayut-na-povedenie-lyudey (data obrashcheniya: 09.12.2021).
3. Internet i sotsseti v Rossii v 2021 godu — vsya statistika / Web-canape. URL: https://www.web-can-ape.ru/business/internet-i-socseti-v-rossii-v-2021-godu-vsya-statistika/ (data obrashcheniya: 08.12.2021)
4. Lebedev-Lyubimov A. N. Psikhologiya reklamy. SPb.: Piter, 2002. 368 s.: il. (Seriya «Mastera psikhologii»). S. 103.
5. Leont’yev A. A. Prikladnaya psikholingvistika rechevogo obshcheniya i massovoy kommunikatsii. Izdanie 2, stereotipnoe / pod red. A. S. Markosyan, D. A. Leont’yeva, Yu. A. Sorokina. M.: Smysl, 2016. 271 s.
6. My khotim, chtoby pol’zovatel’ provodil vremya s pol’zoy / Kommersant’. URL: https://www.kommersant.ru/doc/4928250 (data obrashcheniya: 09.12.2021).
7. Psikhologiya sotsial’nykh setey — vred ili pol’za? / Martrending. Internet-marketing bez vody. URL:
https://martrending.ru/smm/psihologiya-socialnyh-setey-vred-ili-polza (data obrashcheniya: 08.12.2021).
8. Sitkovskiy A. L., Latov Yu. V., Chervonnykh E. V., Bayanova I. Yu., Zvyagintsev S. A. Praktika ispol’zovaniya vozmozhnostey sotsial’nykh media v rabote po informirovaniyu grazhdan o deyatel’nosti organov gosudarstvennoy vlasti: nauchno-analiticheskiy obzor. Sitkovskiy A. L. i dr. / pod red. A. L. Sitkovskogo. M.: Akademiya upravleniya MVD Rossii, 2020. 48 s.
9. Sotsial’nye seti: plyusy i minusy / Retscorp. Agentstvo internet-marketinga. URL: https://retscorp.ru/blog/133-socialnye-seti-plyusy-i-minusy.html (data obrashcheniya: 09.12.2021).
10. Statistika Instagram, kotoruyu nuzhno znat’ v 2021 godu / Conversion. Arbitrazh i marketing. URL:
https://conversion.im/statistika-instagram-kotoruyu-nuzno-znat-v-2021-godu (data obrashcheniya:09.12.2021).
11. Chto takoe metavselennaya, kotoruyu khochet sozdat’ Tsukerberg? Vkrattse: eto internet budushchego / TASS. URL: https://tass.ru/ekonomika/12799303 (data obrashcheniya: 09.12.2021).
