The article raises the problem of searching for humanitarian technologies that help to create conditions for the development of self-awareness and socio-cultural identity of modern teenagers. The article describes the conceptual principles of the author’s reflexive positional approach to creating a socio-cultural environment that initiates the development of self-awareness and identity in a synergistic effort of co-creative understanding of a cultural sample. The author demonstrates the possibilities of using media hermeneutics as one of the innovative technologies that construct a co-existential dialogic media space as a resource for the formation of socio-cultural identity.
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