Yu. L. Balyushina
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The work is devoted to the philosophical analysis of the socialising inflence of the media
on people. It is shown that dwellers of small provincial towns are quite receptive to information transmitted by the media. Activities of the media contribute to the massifiation and unifiation of human consciousness, depriving it of uniqueness. The media often provide incomplete information that distorts people’s ideas of the reality in general, and of the urban space in particular. For objective reasons, dwellers of small towns in many cases are unable to think critically about the information delivered by the media. The local media are used by municipal authorities to represent the city in the best light, which contributes to a false picture of the situation in the city, impeding adequate socialisation of its residents.
Key words: media, personality, socialisation, small town.
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